AUSTIN, Texas -- March 5, 2002 -- Cirrus Logic (Nasdaq: CRUS) has secured a major design win for its recently launched CS98100 DVD video processor, which will power Shanghai Video & Audio Electronics’ (SVA) new digital television-ready DP262 DVD player.

Demonstrating Cirrus’ increasing momentum in China, the design win is an initial result of a recently established relationship between Cirrus Logic and SVA, a leading Chinese electronics firm. SVA and Cirrus Logic intend to cooperate in the supply and application of each company's technology and manufacturing capabilities.

SVA’s new DVD player leverages the CS98100’s progressive scan capabilities to deliver crisp digital television (DTV) video performance. Full production is expected to begin in March. The player will be exported and sold under leading consumer entertainment brands, and will be marketed to consumers in China with the SVA brand name.

"Consumers look for progressive scan functionality because they want a DVD player that is ‘future proof’," said Winter Chan, vice president of sales, Cirrus Logic, Asia Pacific. "SVA’s selection of the new CS98100 processor allows the company to offer an affordable product that enhances picture quality for current DTV owners, while ensuring that consumers planning future television upgrades will have a DVD player capable of maximizing DTV performance."

The DVD player market is one of the fastest growing in the world. According to Cahners In-Stat/MDR, worldwide DVD sales will grow from 29 million units in 2002 to an anticipated 69 million units 2005.

"Cirrus Logic’s CS98100 will speed time-to-market and enable us to gain an early mover advantage," said Sun Yu Huan, standing vice general manager, SVA. "With its superior on-chip integration, software support and reference design, the CS98100 solution enables us to focus on providing value-added features and high quality playback for our DP262 DVD product."

The SVA design win also includes several other Cirrus products, marking the win as a success for Cirrus Logic's Total-Entertainment (Total-E™) strategy, which provides a comprehensive framework and tools to allow manufacturers to more easily customize their product offerings and bring them to market quicker. In addition to the CS98100 processor, the SVA DP262 DVD player includes Cirrus’ CS4340 DAC, and some versions also include Cirrus’ CS4955 TV encoder.

Shanghai Video and Audio Electronics Co., Ltd.

Shanghai Video & Audio Electronics Co., Ltd. (SVA), a subsidiary of Shanghai General Electronics Group Co., Ltd., is a first-class electronics and communication organization. Headquartered in Shanghai, SVA owns over 30 Sino-Foreign joint ventures with many multinational companies such as Siemens, Sony, Sharp, JVC, Kenwood, and Hughes. In addition to household electronic appliances and communication products, SVA is committed to a focus on the research and development of information technology products. For more information, visit the company Web sites at www.sva-china.com.

Cirrus Logic, Inc.

Cirrus Logic is a premier supplier of high-performance analog and DSP chip solutions for consumer entertainment electronics that allow people to see, hear, connect, and enjoy digital entertainment. Building on its global market share leadership in audio integrated circuits and its rich mixed-signal patent portfolio, the company targets mainstream audio, video and Internet entertainment applications in the consumer entertainment market. Cirrus Logic operates from headquarters in Austin, Texas and major sites located in Fremont and El Dorado Hills, California; Broomfield and Boulder, Colorado; as well as offices in Europe, Japan and Asia. More information about Cirrus Logic is available at www.cirrus.com.

Safe Harbor Provision

Except for historical information contained herein, the matters set forth in this news release are forward-looking statements that are dependent on certain risks and uncertainties including such factors, among others, as the ability of the Cirrus Logic CS98100 DVD video processor to perform as expected, the risk factors listed in the company's Form 10-K for the year ended March 31, 2001, and in other filings with the Securities and Exchange Commission. The foregoing information concerning Cirrus Logic’s business outlook represents our outlook as of the date of this news release, and Cirrus Logic undertakes no obligation to update or revise any forward-looking statements, whether as a result of new developments or otherwise.

Cirrus Logic® and Total-E™ are trademarks of Cirrus Logic, Inc. All other product names noted herein may be trademarks of their respective holders.